News, Awards, Trends, and Creative Insight
From the Minds of GLC


Content Marketing & COVID-19

How exactly has the COVID-19 pandemic affected content marketers and their business? This week the Content Marketing Institute (CMI) released its 11th Annual B2B Content Marketing Benchmarks, Budgets, and Trends: Insights for 2021. The report includes insights into how content marketing programs and budgets have adapted since the pandemic hit.  Highlights include: 94% changed their content


5 Tips for Leading an Effective Virtual Presentation

For the last several months, we’ve all relied heavily on video conferencing to connect with family, friends and coworkers. While sitting and staring at the computer screen for hours isn’t considered the most ideal, it seems like it will be our normal way of working—and living—for the foreseeable future. According to TrustRadius, the use of


GLC Publications, Websites & Marketing Campaigns Earn Top Awards

GLC and our client partners are honored to be recognized by several awards competitions this year including the Hermes Awards, the EXCEL Awards, the APEX Awards and the Trendy Awards. “GLC’s creative teams collaborate with our clients on a daily basis to produce remarkable marketing and communications programs,” said Joe Stella, VP, Associations. “These awards


No Time to Remain Silent

Posted by Rene RyanBlog, NewsNo Comments

It is no secret that we’re experiencing a time of extreme unrest in our country. The tragic deaths of George Floyd, Breonna Taylor, Tony McDade, David McAtte, Ahmaud Arbery and countless other Black men and women serve as yet another reminder of the deep roots in racial inequality and disparities on which our country stands.


Publishing During a Pandemic

Samir Husni, aka “Mr. Magazine”™, is the director of the Magazine Innovation Center at the University of Mississippi, School of Journalism, and the country’s leading authority on magazines, according to FORBES. Recently, Mr. Magazine virtually sat down with GLC President and CEO, John Cimba, as well as Joe Stella, VP of Associations, and Shannon Cummins,


Celebrating Excellence in Healthcare Marketing

Who doesn’t love some good news these days? GLC and our client partners are honored to be recognized by Healthcare Marketing Report’s 37th Annual Healthcare Advertising Awards competition for excellence in healthcare communications. Take a look at our winning entries.   Gold The Source magazine, produced on behalf of HealthTrust Mission: The Source is the official magazine


WFH Tips To Restore Motivation & Spur Creativity

At GLC, we’ve had a remote policy for two years — giving us lots of time to tweak and rethink what works and what doesn’t. Now that many businesses have had a run at it, they’re realizing it’s a viable option in the long term, either full-time or part-time. Plus, in many states, schools will

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