Traditional Media

Best practices, creative solutions and strategy for optimizing traditional media programs from the minds of GLC.

The Fake War: Print vs. Digital

Tug-of-War

Hereโ€™s what you know: People are exposed to digital content more than ever. About 92,000 new articles are published online every day, according to publishing analytics-software provider Chartbeat. Hereโ€™s what you think you know: As a result, print is dying. But this simply isnโ€™t true. In reality, pr…

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