HealthTrust
A content audit, redesigned publication, e-newsletter program, and a state-of-the-art content hub.
Audience
17,000 supply chain leaders; C-suite executives; HealthTrust physician advisors; pharmacists; pharmacy buyers and clinicians in disciplines such as nursing, medical/surgical services, imaging, and laboratory.
Solution
A redesigned publication, the migration and tagging of existing but underutilized digital content assets, a new e-newsletter program, and a new state-of-the-art content hub.
Results
Features and analysis of clinical trends, technology, and innovation in healthcare, supply chain best practices, and member success stories give member facilities insight into how HealthTrust can help them improve clinical performance.