Hackensack Meridian Health

A strong, multi-channel content brand for all consumer health content.

Audience

2.2 million residents in the state of New Jersey, including patients of the healthcare system and non-patients, as well as team members of the healthcare system.

Solution

A strong, cohesive content brand for all consumer health content, which demonstrates Hackensack Meridian Health’s dedication to the community and commitment to education.

Results

A comprehensive print and online content resource, HealthU, that provides tools audiences need to make informed decisions about their health. With expert advice and truly unique perspectives from Hackensack Meridian Health clinicians, HealthU empowers audiences to live their best life with the right education.